Pet Digest

Next-Gen Pet Food: Cultivated Meat and Feeding Innovations in 2025 If 2025 proved anything, it’s that the future of pet food is already here. Beyond fresh meals and functional chews, the year brought bold innovations — including the world’s first retail launch of cultivated meat for pets. These breakthroughs aren’t just about novelty; they’re reshaping how we think about sustainability, animal welfare, and the way we feed our companions. Meatly: Cultivated Meat Arrives The star innovation of the year came from Meatly , the first company to bring cultivated meat into the pet food aisle. Teaming up with UK-based brand THE PACK and available at Pets at Home Brentford, Meatly introduced the world’s first retail-ready cultivated chicken ingredient in pet food. Cultivated meat, sometimes called “lab-grown meat,” is produced by taking a small sample of animal cells and growing them in a nutrient-rich environment. The result? Real animal protein without the need to raise and slaught...

Open Farm: Ethical, Transparent, and Truly Farm-to-Bowl Feeding our dogs is more than just filling a bowl—it’s a commitment to their health, happiness, and well-being. But in today’s pet food market, how can we be sure the food we’re offering is not only nutritious but also ethically and sustainably sourced? Enter Open Farm , a company that is revolutionizing pet nutrition by placing transparency, ethics, and traceability at the heart of everything they do. With Open Farm, you’re not just buying pet food; you’re supporting a movement towards responsible, planet-friendly, and genuinely wholesome pet care. A New Standard in Pet Food Open Farm was founded with a clear and inspiring mission: to set a new standard for pet food that benefits pets, people, animals, and the environment. While many large pet food brands focus primarily on profits and marketing, Open Farm challenges the status quo by embracing total transparency and sustainable practices. Their commitment isn’t just lip se...