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Dog Supplements 2025: Functional Chews from Royal Canin & Vitail

Supplements Go Functional: Everyday Wellness Trends in 2025 Supplements aren’t just for senior dogs anymore. In 2025, functional supplements became one of the fastest-growing categories in pet care. Instead of pills and powders, brands are rolling out tasty chews designed to be part of a dog’s daily routine — much like a multivitamin for people. This shift marks a major evolution in how pet parents view wellness: not just about solving problems, but about proactive, preventive care for dogs of all ages. From Medicine Cabinet to Daily Routine Traditionally, supplements for dogs were used in very specific cases — glucosamine for arthritis, probiotics for diarrhea, fish oil for skin conditions. They were usually powders sprinkled on food or pills hidden in peanut butter, often reserved for older pets or those with health issues. But just as human wellness has embraced probiotics, collagen, adaptogens, and daily multivitamins, pet care is now catching up. According to industry surv...

Pet Food in 2025: Fresh, Functional & Future-Forward

How Pet Food Changed in 2025: Fresh, Functional, and Future-Forward Pet food in 2025 looks very different from just a few years ago. What used to be niche — fresh food, functional supplements, even lab-grown meat — is quickly becoming mainstream. As fall approaches, here’s a look at the biggest launches and what they reveal about where the industry is headed. The Fresh Food Revolution From giant corporations to boutique brands, “fresh” is the hottest word in pet nutrition this year. Royal Canin entered the space with Fresh Health Nutrition, a line of gently cooked, science-based recipes tailored to life stages. Jinx Fresh introduced refrigerated options like Cage-Free Turkey & Sockeye Salmon, while Blue Buffalo prepares to launch Love Made Fresh nationwide. General Mills brought Edgard & Cooper from Europe into PetSmart, and Full Moon debuted Freshly Crafted™, a frozen line made with human-grade ingredients. Together, these moves prove that fresh isn’t a fad — it’s becoming an ...

Tailored Nutrition in Dog Food: Spotlight on Farmina

Tailored Nutrition in Dog Food: Spotlight on Farmina’s N&D Quinoa Line Updated: August 2025 Pet food isn’t just about “chicken and rice” anymore. More and more brands are creating tailored nutrition lines —specialized formulas designed for dogs with specific health needs. One of the most talked-about examples is Farmina’s N&D Quinoa Functional Canine Diets . But are these advanced diets worth it, or are they just clever marketing? Let’s dive in. What is Farmina’s N&D Quinoa? Farmina’s Natural & Delicious (N&D) Quinoa line is a collection of grain-free, limited-ingredient recipes that use quinoa as the primary carbohydrate. The line isn’t just about trendy grains—it’s targeted for specific health concerns such as: Skin & Coat: Uses fish protein and high omega-3s to support dogs with itching, allergies, or dry skin. Digestion: Includes pumpkin and selected proteins for sensitive stomachs. Urinary Health: Formulated with cranberries and mi...

Mushrooms and Cordyceps for Dogs: Natural Boosters for Immunity, Energy and Longevity

Mushrooms & Cordyceps for Dogs: Immunity and Energy Boosters Mushrooms & Cordyceps: Immunity and Energy Boosters for Dogs Part 2 of our Natural Wellness Series for Dogs Disclaimer: This content is intended for informational purposes only and does not substitute veterinary advice. Always consult your veterinarian before starting new supplements or changes in your dog’s routine. Catch Up on the Series: Part 1: Shiny Coats & Happy Guts – Omega Fatty Acids & Coconut Oil Part 3: Understanding Dog Anxiety – Signs, Causes & Calming Solutions Part 4: How Local Pet Stores Can Help Avoid Prescription Diets Why Medicinal Mushrooms Matter Mushrooms have long been revered in traditional medicine. Now, veterinary research is uncovering their powerful immune-boosting properties for dogs. Mushrooms like Reishi, Shiitake, Maitake, Turkey Tail , and Cordyceps contain beta-glucans—bioactive compounds that support immune regulation, inflammation control, and even cancer ...

Cultivated Meat & Pet Food Innovation in 2025

Next-Gen Pet Food: Cultivated Meat and Feeding Innovations in 2025 If 2025 proved anything, it’s that the future of pet food is already here. Beyond fresh meals and functional chews, the year brought bold innovations — including the world’s first retail launch of cultivated meat for pets. These breakthroughs aren’t just about novelty; they’re reshaping how we think about sustainability, animal welfare, and the way we feed our companions. Meatly: Cultivated Meat Arrives The star innovation of the year came from Meatly , the first company to bring cultivated meat into the pet food aisle. Teaming up with UK-based brand THE PACK and available at Pets at Home Brentford, Meatly introduced the world’s first retail-ready cultivated chicken ingredient in pet food. Cultivated meat, sometimes called “lab-grown meat,” is produced by taking a small sample of animal cells and growing them in a nutrient-rich environment. The result? Real animal protein without the need to raise and slaught...

Fresh Pet Food 2025: Royal Canin, Jinx, Blue Buffalo & More

The Fresh Food Revolution: How Fresh Pet Food Took Over in 2025 For years, fresh dog food was considered niche — the kind of thing only boutique brands or subscription companies offered. But in 2025, everything changed. Fresh feeding went mainstream, with some of the world’s biggest names in pet food entering the category in a big way. This isn’t just a trend. It’s a long-overdue shift. Fresh food is finally being recognized as what dogs were meant to eat all along: real, biologically appropriate nutrition that avoids fillers, dyes, and excess processing. Let’s explore the biggest launches shaping the fresh food revolution, and then we’ll rank them by health metrics and pet preference. --- Royal Canin Fresh Health Nutrition Known for science-based, breed- and life-stage formulas, Royal Canin made waves with Fresh Health Nutrition, a gently cooked line tailored for puppies, adults, and seniors. It’s one of the first times a global veterinary-backed brand has entered fresh feeding, signa...

🐾 Popular Pet Food Brands in Mexico (2025): Local Innovations & International Favorites

🐾 Popular Pet Food Brands in Mexico (2025): Local Innovations & International Favorites Mexico’s pet food market in 2025 continues to thrive — blending local innovation with international expertise . From raw and natural diets to advanced veterinary formulations, pet parents across Mexico now enjoy a diverse range of nutritious, accessible options for dogs and cats alike. With pet ownership continuing to rise, many families now see their pets as full members of the household. This shift has driven demand for healthier, more transparent, and premium-quality food options. Whether you prefer raw diets, holistic blends, or established brands, the Mexican market has something for every type of pet parent. 🇲🇽 Notable Local Pet Food Brands in Mexico 1. Marley® BARF Marley® is a Mexican brand leading the fresh and raw feeding movement . Its recipes follow the BARF (Biologically Appropriate Raw Food) model, designed to provide dogs and cats with balanced, natu...